Woman Loses 54 Pounds Thanks To, You Guessed It, Taco Bell

29 Dec

Looks like Taco Bell is climbing the ranks in the fast food business, thanks to their ‘Fresco Menu.’ It’s a good choice if you still want diarrhea, but don’t want to go through the rigor of having to put down two chalupas, a crunchy taco, and a gallon of Sierra Mist. Christine is Taco Bell’s answer to Subway’s less attractive Jared Fogle. She lost 54 pounds in two years by eating items off Taco Bell’s fresco menu, instead of resorting to things like grande burritos, mexican pizzas, and poop tacos. Ok, I made the last thing up.

[via]

Meet Christine: A woman who lost 54 pounds in two years by choosing the low-fat “Fresco” menu items at Taco Bell in replace of her old daily fast food choices.

The counterintuitive and controversial pitch that fast food can be good for weight loss won Subway billions of dollars over its competitors in 2000. The before and after footage of Fogle, who lost 245 pounds in a year, boosted Subway’s per store sales growth to seven times the industry average in 2000 and nearly doubled their previous year’s sales, according to “Market Busters: 40 Strategic Moves That Drive Exceptional Business Growth,” published by the Harvard Business School Press.”

Have you ever seen what’s on the Fresco Menu? It’s pretty much bread, lettuce, and sometimes chicken. So basically you’re eating a salad, but in a tortilla. How creative.

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