New Ad Shows Husband Beating His Wife When You're Not Looking. So Basically, You'll Never See The Message The Ad Is Trying To Convey

26 Jun

eyetrackingad-thumb-550x510-19907

When you look at the ad, it displays a picture of a loving couple, happily embracing each other. When you look away, he starts beating the shit out of his wife. I guess ads can be bipolar too.

[via]

“This bus stop ad, recently erected in Hamburg, Germany, changes whether or not someone’s looking at it. Using a built-in camera with eye-tracking technology, it can tell exactly when someone is checking it out.

It uses this to get across an anti-domestic abuse message. When no one is looking, it shows a man hitting his wife. But when you look right at it, it changes to a picture of the couple looking happy and normal. A cool piece of tech used to powerful effect.”

How are you supposed to get the message when all you’re going to see is a happy couple? Oh, I get it, “It Happens When Nobody Is Watching.” They must be talking about sex. Maybe group sex.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: